Page 46 - Sixth Form prospectus 2020

CAMBRIDGE TECHNICALS

COURSE
LEVEL 3 IN DIGITAL MEDIA:
TITLE

TECHNICAL EXTENDED CERTIFICATE

It is not essential to have studied IT at Key Stage 4. However,
students following the Creative iMedia course would have an
SPECIFIC ENTRY advantage. A genuine interest in being creative with digital
technology would be of benefit.
REQUIREMENTS
Please note: you cannot choose both A level media studies and the
digital media vocational course due to overlapping content in one
of the core modules.

Students study 3 units:
● media products and audiences
● pre-production and planning

CONTENT OF ● creating a media product
Additionally, 2 optional units will be studied, the final choice being
COURSE
made to suit the needs and aspirations of the students. We

suggest:
● social media and globalisation
● the creation and use of sound in media
There are 2 external examined assessments:
EXAMINATIONS ● media products and audiences

AND ● pre-production and planning
● plus 1 mandatory coursework unit and the 2 additional units.
ASSESSMENTS With each unit there is a re-sit/resubmission opportunity should your
result not meet expectations.
This Level 3 course prepares students for apprenticeships or further
study in the growing field of digital media. All sectors of the media
target their products at particular audiences; you will learn how
organisations profile and target their audiences and how meaning is
created for these audiences with digital technology. All students learn
SKILLS, LINKS
about the pre-production process including research, planning, working
AND to timescales and with available resources. The inclusion of social media
PROGRESSION makes students of this course desirable employees as businesses both
large and small look to develop their internet presence and social media
campaigns to promote their brand and products/services online. The
course provides practical experience of designing and creating cutting
edge digital media products which will be directly relevant to future
courses and employment opportunities.

Head of IT: Mr F Simmons frasersimmons@keswick.cumbria.sch.uk
CONTACT
Mr D Ball deanball@keswick.cumbria.sch.uk